Very often I really struggle with writing good captions. My lovely student @neko_kimono told me that she rather sees my daily outfits than waiting for a good caption. That’s why I’m honest with you today and telling you that I’ve no idea what I should say about this outfit.
Do you also rather want more frequent posts instead of a super deep or informative caption under every post? Or are you here for the captions? Tell me in the comments. ❤️
Japan is famous for its love of anything and everything cute (Kawaii), from hedgehog cafes to Totoro- shaped cakes. So it comes as no surprise that every prefecture, as well as their cities have adorable (maybe sometimes, nightmare-inducing) mascots to represent them.
Known in Japan as Yuru-chara, these mascot characters are usually created to promote a place or region, event, organisation or business. They're characterised by their kawaii (cute) and unsophisticated designs, often incorporating motifs that represent local culture, history or produce. Yuru-chara characters have been around since the early 2000s, and there are now thousands of these characters in Japan.
Yuru-Chara come in all shapes and sizes, and each has its own personality, complete with likes and dislikes. For example, we’re sure you know the world famous Domo-kun, the brown fuzzy sharp teethed cute monster that took the world by storm back in the early 2000s. But have you heard of Melon Kuma (Melon Bear)? There's nothing cute about this hellishly terrifying mascot from Yubari City - the melon headed bear is known as a villain, who goes around (jokingly) attacking other mascots, which means he endures a fair amount of abuse from kids who see him.
Have a flick through the carousel to see some our favourite mascots!